Defining your niche before naming your practice is a MUST for many reasons.
I recently went LIVE in my free Facebook group for massage therapists to critique some practice names.
If you're looking for bullet points, here's a quick summary…
- Don’t name your business until you have a clear niche.
- Your name MUST be congruent with your overall messaging.
- Your name must have clarity, authority, credibility, and visibility.
- Your name should not contain any overused words or generic concepts. This includes anything too technical that only YOU understand. 😉
Make sure you join the group by clicking HERE to avoid missing any future live videos!
As always, I believe in you.